Shopify development resources
Join the Growing Shopify Business Marketplace
Whether you’ve been planning an e-launch for an existing business or you are just
starting a new commercial venture, you’re already aware of the merits of having a Shopify e-store to sell
your products. Fortunately, you don’t have to be a tech expert to work within the Shopify platform. As a
SaaS (Software as a Service) platform, Shopify is user friendly for both customers and business owners.
On the Map Marketing has expert-level experience and training when it comes to
customizing Shopify sites so that they exceed the individual expectations and marketplace requirements of
our clients. We are an end-to-end, full-service Shopify development company. We can assist your business
in building its first platform or expanding/customizing an existing site. Once your e-store is fully
functioning and drawing revenue, we will remain with you to fine tune it for peak performance.
Shopify Development for the Success of Your
Business
Most entrepreneurs know that without an online presence—an SEO-optimized website,
social media, email campaigns, et cetera—they’re essentially invisible.
Comparatively, if your customers are unable to buy your products or order your
services from your online store, they’re likely to order from competitors who do offer these services.
By developing a powerful e-commerce site that markets to your client base and makes
shopping easy, On the Map gives you the competitive edge that you need to compete with the bigger internet
behemoths.
Partnering with Shopify Experts to Build Your
Online Store
If you’re a small business owner in the business of selling tangible
products—whether that’s athleisure, travel accessories, jewelry, or smartwatches—finding the right Shopify
experts to help develop and design your Shopify website can be a terrifying proposition. You know a
well-crafted online store can help take your business to the next level. You know Shopify is generally
considered one of the best e-commerce platforms money can buy. But between all the other responsibilities
you have on your plate—staffing, inventory, paying the gas bill—you’re not seriously considering making
and managing a website yourself.
Managing a brick and mortar is hard enough. Your customers come to your store
because you’re an expert purveyor of auto accessories, or bespoke menswear, or pet supplies; not because
you’re a Shopify expert. And you don’t profess to be one. Your job is to get the testimonials; not to
promote them digitally.
The problem is that buying an online store from this or that Shopify expert can be
a bit like buying a car from a car salesman. One moment you think you’re in the market for a Porsche.
You’re just browsing. The next thing you know you’ve pulled the trigger on a beat up Chevy and completely
overleveraged your budget.
So how do you avoid paying for a website that’s not going to move units? Where do
you find the kinds of Shopify experts that, at a reasonable price, are going to build you an online store
that not only looks good on your brand, but increases your bottom line several times over?
Hiring the Right Shopify Developer
Shopify developers are a dime a dozen. It’s never been easier to get your small
business up and running online; and intuitive web development systems like Shopify have made the process
even easier. More and more small business owners are understanding the importance of building an online
presence, and that influx of demand has saturated the Shopify development market with would-be experienced
professionals willing to perform substandard work to produce serviceable results.
The only problem with that? You don’t want something serviceable. You want
something truly exceptional. You want a website that’s going to supercharge your ability to move
inventory. A site that’s actually worth the time, effort, and capital to develop, because it increases
your bottom line.
A Full Service Approach to Shopify
Development
At On The Map Marketing, our approach to Shopify development is results-driven. We
work with our clients to deliver online stores that are user-friendly, profit-heavy, and above all, full
service.
What exactly is full service Shopify development? As a full service agency, we
understand the importance of owning and operating a website that’s fully integrated with all your
marketing channels. Whether that’s
pay-per-click, search engine
optimization, or
social media
management—we develop our Shopify websites with inbound marketing in mind, and ensure that all our
sites are fully optimized to collect and streamline inbound traffic. From site speed optimization, to
tracking code implementation, to product feed creation—we’re here to make sure that your Shopify website
is delivered in a position to maximize results from all your most profitable channels. Unsure what those
channels are? We’re here to help you find them.
Shopify Website Design with Sticking Power
Your brand has sticking power. At On The Map Marketing, we think your Shopify
website should too.
You’ll work with our Shopify website designers to bring your brand’s brightest
assets out on the page. From color schemes, to custom banners, to custom copy and messaging—we work with
our clients to internalize, then amplify the most compelling parts of their brand stories. We produce
e-commerce websites that keep your customers coming back again and again.
Sites produced with the same attention to craft and detail that you put into your
brick and mortar. Sites that reflect the care and effort you put into building your business, and that you
won’t hesitate to show off to your friends and family.
It’s no secret: Shopify is bottom line platform. Most business owners who choose
Shopify over other platforms do so because it represents the potential, plain and simple, to drive no
frills, bottom line revenue. But an uptick in revenue doesn’t have to come at the cost of elegant design.
Too many Shopify developers build with profit in mind, and leave brand building at the door. At On The Map
Marketing, we don’t see profit and brand building as a mutually exclusive proposition. We think you
deserve both. And when you work with us, you’ll get both.